THE MAN BEHIND THE BRAND.
I WORKED ON HOOLIGAN/HAUS FOR A LITTLE OVER A DECADE.OUR MANTRA WAS, “MADE FOR THE STREETS AND NOT THE HYPE”, AND WE STOOD BY IT. POP-UP TOURS, ACTIVATIONS, COLLABORATIONS AND SELL OUT RELEASES. HOOLIGAN WAS CHICAGO’S STAR CHILD.
ACROSS THE PLAINS
ATP WAS A POP-UP TOUR LEAD AND ORCHESTRATED BY HOOLIGAN BRAND. IT WAS A SIX CITY TOUR,WITH POP UP ACTIVATIONS. WE PARTNERED WITH STREETLY, AN INDIANAPOLIS BRAND, FORTUNATE STUDIOS AND BIG HOMIES. ALL STREETWEAR BRANDS BROUGHT TOGETHER BY HOOLIGAN TO PULL OFF OUR SECOND TOUR.
THELONIOUS MARTIN.
COLLABORATED WITH CHICAGO’S OWN THELONIOUS MARTIN, A HIGHLY DECORATED PRODUCER IN THE MUSIC INDUSTRY,TO PRESENT OUR TOUR MERCH FOR THE ATP ACTIVATIONS.
“WE RIDE for OURS”
A FALL RELEASE PAYING HOMAGE TO THE RUFF RYDERS CREW. THROUGH A STORY OF BROTHER HOOD.
“JUST CAUSE”
A SHOCK DROP RELEASE BY HOOLIGAN. ( TENNIS CLUB PROMO)
“JUST CAUSE”
BLACK LEATHER LOGO JACKET PROMO